Boomtown

Where brands GO boom

9.1 MILLION AUSSIES. ONLY IN BOOMTOWN

Regional Australia is booming.

More than 9.1 million Aussies (that's 36% of the population) now live in regional Australia, and metro-dwellers are relocating to Boomtown in record numbers. So there's never been a better time for your brand to connect with one of the largest and fastest growing markets, its burgeoning businesses, vibrant communities and increasing spending power. 

9.1 MILLION EXTRA AUSSIES IN MINUTES.

With a lower cost of living due to cheaper housing, the people of Boomtown have both time and disposable income.

But only 10% of national media budgets are spent regionally, despite 36% of the country’s population living there. So your brand could reach an extra 8.8 million Aussies by advertising in Boomtown’s uncluttered environment.

In other words, Boomtown means business.

The Boomtown Hub is your online resources to regional Australia. The custom-built Hub includes:

  • Interactive media coverage maps and search tools, with visibility to networks and publishers operating in each regional market.
  • Opportunities in radio, digital, television, print and out of home across hundreds of assets and thousands of markets.
  • Insight across ten key categories including retail, automotive, finance and telco.
  • Briefing tool with one avenue to multiple regional media owners, aimed at improving workflow and reducing manual processes.

BoomtownVisit Boomtown hub